How do you know when it’s time to increase your prices?  Here are 5 Signs it could be time to increase your prices:  And always, remember this: Your pricing should be based on your knowledge, experience and the quality of your product or service. It should NOT be based on someone else’s perception of your […]

When we discuss pricing, we often talk about clients getting “sticker shock”; that gut reaction they have when seeing our price for the first time.  That gut reaction is based on how they’ve assigned value to the service we offer, and how our pricing marries up to that assumption they’ve made.  So how does a […]