Branding | Marketing | Messaging | Ever wondered how they all work together?
First up → The explanations.
Branding: Impacts how someone feels about your business. (First impression!)
Messaging: What you say, how, and to who. It’s knowing what your brand stands for and how you serve people / help them solve a problem. It’s how you communicate your value so people realise they need you.
Marketing: Where you say your message. The part that gets them to your website so they’ll pay you money.
Next → How they all work together.
▪️ We need a strong BRAND so people REMEMBER who we are.
▪️ We need a clear MESSAGE so people UNDERSTAND what we do and WHY they need us.
▪️ We need great MARKETING so they know WHERE to find us and HOW to work with us.
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