10 ways to use AI in your marketing

When did you last update your Instagram bio?

Here’s 5 Quick Tips tips to add value to your profile.

marketing

10 ways to use AI in your marketing

What does it mean if people are regularly “saving” my posts?

The “SAVED” Instagram metric is for posts that people have saved into their private Instagram collection.

Social Media

What “saved posts” means on Instagram

copywriting

When did you last update your Instagram bio?
Here’s 5 Quick Tips tips to add value to your profile.

Social Media

How to optimise your Instagram bio

Did you hear about Instagram’s plans to return the chronological feed next year? Here’s what we know so far, and what you can start thinking about.

Social Media

The return of the IG chronological feed

Is your ideal client aged 25 – 40? If so, listen up.

Research shows that 83% of millennials (born 1981 – 1996) want to engage with brands / companies that align with their values.

Marketing Strategy

How to market to millennials

What metrics matter on social media?

The short answer is different metrics matter depending on your goals.

Marketing Strategy, Social Media

Which social media metrics matter

Don’t use your competitors as a safety net!

How often have you thought about content you’ve wanted to share, but then changed your mind because it doesn’t feel in alignment with what other people in your industry are doing?

Marketing Strategy

Your audience is your priority

This was me on June 17, the day after my last Instagram post. In emergency, feeling like absolute rubbish, breastfeeding a baby. #wakeupcall

It wasn’t serious. (Swipe to see — I’m absolutely fine.) But it was scary.

Personal

I’m back! This is where I’ve been

As the wedding + event industry begins to reopen following the easing of COVID restrictions in many places, it’s presenting vendors with a lot of challenges in their businesses. Most people, however, are keeping quiet about it. Here’s why I think speaking up will do wonders for your business.

Uncategorized

It’s okay to be honest when it’s hard.

I had written and re-written my website copy a thousand times and it still didn’t feel right. Tahnée jumped in with her strategic eye and wordsmithing capabilities, offering me an immense amount of clarity and reassurance and completely elevating my website experience. She is an incredible coach and visionary!

Larissa Scott, Founder, Notebox NY

Uncategorized

Larissa Scott

When I sat down to write a little update to my newsletter subscribers, it did not go as planned! I ended up sharing a LOT more than I intended. There’s some valuable takeaways in here, so I’m adding it to the blog in case my recent learnings are valuable for you too.

Personal

Why I’m feeling really uncomfortable

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Marketing your small business can be overwhelming and frustrating.